What Makes a Good Custom Shopify Development Company & What to Expect From Them?

What Makes a Good Custom Shopify Development Company & What to Expect From Them?
7 min read

Shopify is one of the best eCommerce platforms out there and building a custom store is the way to create a unique experience for your customers. But to create a successful store you’ll need help from the experts.

When you work with a reputable Shopify development company, the possibilities for your online store are endless. A custom build is the best way to achieve your ecommerce goals and set your business up for long-term success. With custom development, the sky's the limit.

In this blog, we focus on the subject of what you can expect when working with a team of Shopify developers and designers to create your custom online store.

Why Choose a Custom Shopify Development Company?

If you want an online store that truly reflects your brand, hiring a custom Shopify development company is the right way to go. Here are a few reasons why:

  • Tailored to your needs:A custom solution is built from the ground up based on your specific business requirements and vision. Shopify experts will work with you to understand your goals and target audience to create a unique storefront experience.
  • Scalable and flexible:As your business grows, a custom store can easily adapt. Adding new products, features, and functionality is seamless. Shopify developers have the skills to make changes quickly so you can scale without limits.
  • Enhanced functionality:Off-the-shelf themes offer basic features. A custom build enables complex features tailored to your industry. Things like customer profiles, loyalty programs, product configurators, and custom checkout are all possible.
  • Superior design:Expert Shopify developers have an eye for design. They can create a visually stunning store that reflects your brand image and resonates with your customers.
  • Built to convert:Developers apply proven strategies for maximizing conversions like persuasive content, clear CTAs, and a user-friendly experience. The result is a store that generates more sales.

What Makes a Good Custom Shopify Development Company?

What Makes a Good Custom Shopify Development Company & What to Expect From Them?

1. Client Satisfaction is Key

A reputable Shopify development company will prioritize client satisfaction above all else. They should have a streamlined onboarding process to understand your business needs and goals. They should provide frequent updates, meet agreed upon deadlines and be responsive to questions or concerns.

A good company will also have a solid portfolio of case studies and testimonials from happy clients.

2. Skilled, Adaptable Team

Look for a Shopify development company that has a team experienced in design, development and digital marketing. Team members should be self-motivated, able to work independently and together, and adapt well to different work environments. They should have expertise in:

  • Shopify theme customization and development
  • App and plugin integration
  • Sales funnel optimization
  • SEO-friendly content creation
  • Email marketing campaign deployment
  • Social media management

An adaptable, knowledgeable team will ensure your Shopify store is set up for success and sustainable growth. They can provide ongoing maintenance, support and continuing improvements to maximize your store’s potential.

3. Reasonable Pricing

While price shouldn’t be the only factor, a reputable Shopify development company will charge reasonable rates for the work provided. A good company will be transparent about their pricing structure, provide estimates for different service packages and be willing to work with your budget.

Look for a company that charges by project or on an ongoing monthly retainer.

How to Find a Reputable Shopify Development Company

 What Makes a Good Custom Shopify Development Company & What to Expect From Them?

1. Check Online Reviews

With over 42,000 Shopify developer reviews, you have a wealth of information at your fingertips. Look for companies with a rating of at least 4.5 stars and a large number of reviews.

Read through the reviews to get a sense of the quality of work, communication, timeliness and customer service. Look for mentions of skills and services that match what you need for your project.

2. View Their Portfolio

A reputable Shopify developer will proudly showcase the live storefronts they’ve built. Browse through the portfolio on their website to see the types of designs and features they excel at. Look for stores similar to what you want to achieve. If their work impresses you, that’s a great sign they have the skills to bring your vision to life.

3. Ask About Their Process

A good development process leads to good outcomes. Inquire about their typical process for a custom Shopify build. It should include steps like:

  • Initial consultation to discuss your needs, timeline and budget
  • Wireframing and design mockups for your review and feedback
  • Building a development site to showcase the new storefront
  • Content integration, custom functionality builds and app installation based on your requirements
  • Testing across devices to ensure everything works perfectly
  • Training to help you take over and make updates yourself

4. Consider Their Experience

Ask how long they’ve been developing Shopify stores and how many they’ve built. More experience means they’ll have deeper knowledge of the platform, apps and best practices to build you a highly customized store. They’ll also likely have a faster, more efficient process to get your store up and running.

What Services Can You Expect From a Custom Shopify Development Company

You can expect a wide range of Shopify development services when you hire a company to build a fully functional eCommerce store.

  • Website Development:A Shopify developer will build your online store from scratch. They’ll customize the look and feel to match your brand, set up your products and payment methods, and ensure everything is optimized for conversions and sales.
  • Theme Development:Want a custom design? Shopify theme developers can create a unique theme tailored to your needs. They’ll develop a creative theme with your logo, brand colours, and typography that helps your store stand out.
  • App and Plugin Integration:A good Shopify development agency offers app and plugin integration to enhance your store’s functionality. They can integrate apps for marketing, shipping, accounting, and more. Plugins provide additional features like customer reviews, social media integration, and product filtering.
  • Maintenance and Support:Reputable Shopify developers provide ongoing support and maintenance for your online store. They’ll address any issues that arise, make necessary updates, provide security patches, and optimize your store’s performance so you can focus on your business.


When choosing a Shopify development company, look for a trusted partner with experience building custom stores like CartCoders, which has a proven track record of success, and a commitment towards their clients.

Finding a reputable Shopify developer is key to getting a custom store you can be proud of. Take the time to research and evaluate potential partners before choosing one to build your brand’s new virtual home.

With the right Shopify developer on your team, you’ll have an eCommerce store that meets your unique needs and helps your business thrive.

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