Marketing has evolved over the years. Gone are the days when people followed conventional marketing techniques. The birth of the internet and social media has paved the way for new methods of marketing. One among them is influencer marketing.
An influencer is an individual who has developed a follower base over a period of time in a particular niche. When it comes to marketing your NFT project, there are specific NFT influencers and promoters that will give the project more visibility.
Through influencer marketing, the USPs of the project can be highlighted through their posts. The information conveyed through the influencer will have more impact on their followers acting as a catalyst to trigger their interest in the project.