The internet is overflowing with food bloggers at the moment. Every city in the country has its long list of food connoisseurs and beverage experts. All of them have one thing in common. They end up making similar mistakes whether it is while choosing a web host or following certain rules regarding picture and video uploads. This blog discusses some of those mistakes so that you can steer clear of them always. Let's dive right into it:
1. Have You Chosen The Wrong Web Host?
This is one of the most common mistakes food bloggers make these days. Regardless of whether you have chosen the best breakfast places in Chandigarh or the leading cafes that you have always been fond of, if you do not have the right web host, all of that effort can go down the drain. They can have a direct impact on your site speed. The responsiveness of the web host matters a lot too. When choosing the right host for your food blog, make sure to ask the web hosting service the following questions:
- How frequently do they conduct malware or virus scans?
- What is the downtime history of their web hosting service?
- What is the uptime score?
- Is there a backup policy that they follow?
- How many customers are there presently on any shared server?
- Is it easy to scale up or down?
Remember, the web posting service should use the latest technologies and the highest and most recent version of PHP. This should also provide you with free SSL certificates and the most secure version of FTP. Anything less than that is going to cost you a lot more in the future. Therefore, remember to invest in great-quality web hosting only.
2. Not Understanding The Rules Related To Posting:
Different websites are going to have different rules and regulations that you will have to follow. Whether they are related to the kind of language you use, the imagery you post, or the videos you upload, you will have to follow certain rules that make the entire content compatible with the website as a whole. For example, there will be a certain resolution that the website is going to prefer and you will have to follow that rule to the last detail. Then there could be copyright issues as well if you intend to use any music or a popular soundtrack by some celebrity or a pop artist. Some websites do not allow excessive use of filters or saturation. You have to follow these rules if you want to make your post acceptable to the website.
3. What is Your Source Of Traffic?
This is a big mistake that a lot of food bloggers make. Regardless of whether you are creating content in one of the best coffee shops in Chandigarh or the most popular restaurants in your neighbourhood, you will eventually be using that content to generate income. You cannot possibly rely on a single source of traffic. You have to become a little more business-minded and must consolidate your sources of traffic. For example, the social platforms that you target may include Pinterest, Instagram, and Facebook. Other than that, you must rely on organic traffic as well from the leading search engines. Then there are referral websites as well as many other sources of income on the internet that you may have not even thought of before.
Note: Referral traffic right now is one of the most overlooked opportunities. Many food bloggers in Chandigarh do not know the importance of this source of income.
4. Not Realising That Mobile Experience is Essential:
Let's say that you have chosen the best web hosting service. You have optimised your website for SEO as well. You can generate traffic through tablet users as well. What about your mobile users? Close to 65% of your monthly traffic is going to come from smartphone users. This is a known fact and any food blogger who hasn't optimised his food blog for the various screen sizes and operating systems being used in several smartphones is making a huge mistake.
5. Not Managing Your Tags Intelligently:
Not being able to manage your tags is also a big burden on your food blog. Let's say that you have picked the best breakfast places in Chandigarh or probably the most awesome rooftop cafes for your next post. But you don't know what tags or keywords to incorporate. Where does that lead you? Nowhere. Tags are what is used by your users to help them navigate to a particular post. Based on the subject that they are looking for or a particular topic that they want to research, they are going to use tags that are easily crawled by the leading search engines. Usually, social media platforms and other hosting or third-party websites that you are posting your content on are going to recommend you suitable tags. You have to study your tag category and archive it for future reference as well. This gets you a lot of traction with your audience.
To Sum It Up:
Clicking the best pictures of your food or making interesting and engaging videos of the stuff that you eat is not going to be enough. You have to be able to understand what your users want. You must be able to monetize your every visit. There is a lot that goes into becoming a successful food blogger in Chandigarh. If you are making the mistakes mentioned above, it is time to buckle up and do away with them as soon as possible.
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